In April 2025, my entire Google presence for Rickyluv Bahamas Taxi & Tours disappeared overnight. One day I was visible and booked — the next day, it was like I never existed.
Before that, my visibility was a mix of a strong Google profile and paid ads. But the truth was simple: I was only visible as long as I was paying. When everything went dark, I had just come back to the taxi business after months away, and I wasn’t in a position to pour money into ads again. I was starting over, with no guarantee that any of it would work.
That wasn’t just a technical problem. It was a human one. It felt like losing a piece of myself — like all the work I had done to build trust and reputation had been erased. I was back on the taxi lines, waiting for jobs I couldn’t predict, wondering how long I could keep going like that. The fear was real: What if I never became visible again?
I’m not just a driver, though. I’ve spent 20+ years in IT, and I’m a certified IoT Solutions Engineer (My Credentials). My whole career has been about solving system failures, analysing patterns, and building workflows that hold up under pressure. So instead of giving up, I treated my invisibility like an engineering problem.
I rebuilt everything from the ground up with organic, evergreen content only — no ad spend. I fixed my Google profile. I simplified my website into a single landing page that actually converted. I showed up on YouTube and social media even when it felt awkward. I used tools like ChatGPT to help me write, plan, and stay consistent. Every week, I tested, tracked, and adjusted. Some things worked. A lot of things didn’t. I kept the hits and learned from the misses.
One day, my brother said something that changed how I saw all of this: he told me, “You realise what you’re doing now is what content creators do.” I wasn’t chasing a title — I was just fighting to be visible again — but he was right. I was building a repeatable system. And I knew I wasn’t the only business owner who had ever felt invisible, scared, and unsure where to start.
That’s where the 12-Week Customer Growth Blueprint was born. It’s the compact version of those months of trial, error, late nights, small wins, and big pivots — laid out as a clear, self-paced path. The goal isn’t just “more content.” The goal is hope with a structure: a way to rebuild visibility without depending on ads, agencies, or luck.
If you’re standing where I stood — invisible on Google, watching the phones stay quiet, wondering if you’ll ever get back what you lost — this blueprint is the system I wish I had on day one. You still have to show up. But you don’t have to guess anymore.
— Ricardo Nairn (“Ricky”)
IT Engineer & Certified IoT Solutions Engineer
Creator, 12-Week Customer Growth Blueprint
Owner, Rickyluv Bahamas Taxi & Tours